Selling and buying physical products is a common practice. There are many other services that people need like SEO, copywriting and web development. It is important that companies are able to offer all of these services on the internet, as it helps them to reach a wider audience and earn more revenue.
Companies are also increasingly offering services that don’t have a physical component like coaching or performance consulting. These kinds of services are difficult to sell because they can be subjective and require more time to understand. But, it is essential to market these services as they can be extremely valuable to customers.
The number of people without internet access has drastically decreased over the past decade, but 3 Billion people still are without it. The lack of access to digital services can mean being shut out of information as well as education and social networks that the majority of humanity takes for granted. It can also hamper access to healthcare and other services provided by the government.
We discovered that demographic variables (ie age, gender socioeconomic status, as well as levels of participation) were related to perceived benefits of online services for health and social care. ICT-related variables (i.e., accessibility, skills to use, and the degree of use) were consistently associated with benefits. Self-rated poor health is consistently related to lower perceptions of all the benefits that were examined.
